HOW THEY WORK

PREVIEW (5-10 minutes)

Goal: Warm-up, set the scene, engage your audience early.

• Welcome & Introduction

  • Quick personal introduction (if necessary)

  • Title/topic of the webinar

  • Why this topic matters: benefits, relevance, or key challenges you’ll help with today.

• Engagement

  • Ask 2-3 simple questions to the audience (via chat/poll/raise hand) to:

    • Gauge their experience/knowledge level

    • Discover what they want from this session

  • Example prompts:

    • “What’s your biggest challenge with ____?”

    • “On a scale of 1-5, how confident are you with ____?”

• Outline the Flow (brief agenda)

  • “We’ll cover A, B, and C. Then I’ll leave time at the end for questions.”

PRESENTATION (30-35 minutes)

Goal: Deliver clear, valuable content with energy and focus.

• Segment the Content

  • Break into 2-3 clear sections or themes.

  • Start each section with what/why, then move to how.

• Keep It Concise & Engaging

  • Use stories, examples, or case studies where possible.

  • Show slides or visuals sparingly but meaningfully.

  • Use interactive moments: polls, quick chat responses, or rhetorical questions to maintain engagement.

• Avoid Overloading

  • Go deep on key points—don’t try to cover everything.

  • Save deeper dives or extra content for future webinars, guides, or handouts.

REVIEW (2-5 minutes)

Goal: Tie everything together and prime the audience for Q&A.

• Recap

  • Quickly summarize the What / Why / How / When of your topic.

  • Reinforce 1-2 key takeaways—“If you only remember one thing today, it’s ____.”

• Call to Action (Optional)

  • Next steps, resources, downloads, follow-ups.

  • Invitation to connect on other platforms or for future webinars.

Q&A (10-15 minutes)

Goal: Address specific questions, build trust, and offer clarity.

• Invite questions (can be written during the webinar or live at this point).

• Address common or recurring questions first.

• If time runs out: offer to answer remaining questions via email or a follow-up.